By Charles Lee Mathews. Viral marketing is the holy grail of consumer branding. A local expert on seeding organic word-of-mouth…
MarkLives MEDIA21 January 2025
By Charles Lee Mathews. Sadika Fakir and Keegan Alicks talk about the big lessons learned this year, and what trends…
MarkLives MEDIA10 December 2024
Marketing leaders reveal the shift from efficiency to effectiveness in South Africa.
MarkLives MEDIA3 December 2024
KLA breaks down the latest numbers in South African news consumption, uncovering generational trends across all platforms.
MarkLives MEDIA26 November 2024
Agencies are locked out of the commercial insights they need. Industry leaders explain why brands must change.
MarkLives MEDIA19 November 2024
Meta Media’s group MD on media’s narrow view, digital, creativity, and transformation.
MarkLives MEDIA12 November 2024
We find out what the hiring teams are looking for — and how these skills can be developed.
MarkLives MEDIA5 November 2024
This move follows the launch of RAPT Commerce, a bold new partnership positioned as the informal markets’ answer to Shoprite’s…
MarkLives MEDIA29 October 2024
Actionable insights from media and marketing leaders at Discovery, GroupM, and RAPT on budget justification and ROI.
MarkLives MEDIA22 October 2024
