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Omnicom Media Africa

Omnicom Media Africa: Dovey puts clients and people at the centre of integration

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By Herman Manson. For Josh Dovey, CEO of Omnicom Media Group South Africa, the success of the Omnicom–IPG integration will…

Can loyalty programmes turn customers into brand advocates?

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Loyalty programmes are now an expectation for South African shoppers. New insights shows what makes members spend more, feel connected…

Conversational AI: customers want answers, not conversations

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Brands keep putting a chat box between customers and the answers they want. Industry leaders from Naritive, WPP, Rogerwilco and…

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