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Mike Sharman on viral marketing

Mike Sharman on viral marketing

| Media | No Comments
By Charles Lee Mathews. Viral marketing is the holy grail of consumer branding. A local expert on seeding organic word-of-mouth…
Absa and SPAR media mavericks Sadika Fakir (left) and Keegan Alicks (right)

Absa and SPAR on media lessons learned in 2024 and 2025

| Media | No Comments
By Charles Lee Mathews. Sadika Fakir and Keegan Alicks talk about the big lessons learned this year, and what trends…

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