Fofum’s Philip Cohen unpacks how search behaviour indicates brand momentum, and why marketers should treat Share of Search as both…
MarkLives MEDIA20 May 2025
Graham Deneys and Lerina Bierman share how Carat’s people-first culture and tech-driven approach are setting the bar for media strategy…
MarkLives MEDIA13 May 2025
Here's how RMNs are impacting the balance of power and what it means for your marketing spend according to brands…
MarkLives MEDIA6 May 2025
They’re digital-first, values-driven, and redefining retail on their own terms. Here’s what makes them tick and how to connect.
MarkLives MEDIA22 April 2025
Jason Probert unpacks MTN South Africa’s first-party data platform - and how it’s helping brands and publishers navigate a cookieless,…
MarkLives MEDIA15 April 2025
Ana Carrapichano reflects on Mediology's integrated approach and its next chapter — fostering strategic talent to tackle Africa's media challenges.
MarkLives MEDIA8 April 2025