Marketing automation Archives – MarkLives Media - Unlocking Media's Creative Edge

Marketing automation

Media

Between craft and code: the human dilemma in AI-driven marketing automation

Media experts comment on how marketing automation is eroding media skills and why human insight still matters.

MarkLives MEDIA19 August 2025

Marketing automation

Media

Efficiency over everything? The hidden costs of marketing automation

Industry leaders say marketing automation’s “black boxes” hide transparency and weaken strategic insight.

MarkLives MEDIA12 August 2025

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