Media From Boomers to Gen Z: How South Africans really watch sport By Rakhee Naik. Sport is one of the few things that connects South Africans across age and background. How we…MarkLives MEDIA28 October 2025
Media Mind the (generation) gap: why age still matters in media planning By Rakhee Naik. South Africans may share ad fatigue, but their expectations differ sharply by age. New research shows how Gen…MarkLives MEDIA29 July 2025
Media Carat’s “relentless focus on strategy” Graham Deneys and Lerina Bierman share how Carat’s people-first culture and tech-driven approach are setting the bar for media strategy…MarkLives MEDIA13 May 2025
Media Key skills to succeed as a media planner or strategist — and how to develop them We find out what the hiring teams are looking for — and how these skills can be developed. MarkLives MEDIA5 November 2024